Leon Festinger (1919-1989) was one of the most relevant social psychologists of the twentieth century, known for his theory on the cognitive dissonance and the social comparison.
He was a strong detractor of the vision behaviorist previously dominant of the Social psychology, and demonstrated the insufficiency of the stimulus-response conditioning that conditions human behavior. Festinger is also credited with advancing the use of laboratory experimentation in social psychology, although at the same time he stressed the importance of studying real-life situations. He is also known in the theory of social networks for the effect of proximity (or propinity).
One of Festinger's most interesting works also includes the formulation of the social comparison theory. According to this theory, social realities rely heavily on evaluating various opinions and attitudes according to the social capacities of an individual.
Today we bring you this small compilation of some of his best phrases, do not miss them.
Famous quotes by Leon Festinger
People tend to evaluate themselves by comparing themselves to other people, not using absolute standards.
A man with a conviction is a difficult man to change. Tell him you don't agree and he leaves. Show him facts or figures and question your sources. He appeals to logic and he doesn't see your point of view.
People feel uncomfortable when we simultaneously hold conflicting beliefs or when our beliefs are not in harmony with what we do.
When there is disharmony, in addition to trying to reduce it, the person will actively avoid situations and information that would likely increase such disharmony.
When there are a variety of opinions in the group, communications tend to be directed towards those members whose opinions are at the extremes.
I prefer to trust my memory. I have lived with that memory for a long time, I am used to it, and if I have reorganized or distorted something, I surely did it for my own benefit.
There is, in the human organism, an impulse to evaluate your opinion and skills.
To the extent that non-social objective means are available, people evaluate their opinions and skills by comparing them respectively with the opinions and abilities of others.
The tendency to compare with some other specific person decreases as the difference between their opinion or ability and their own increases.
There are non-social restrictions that make it difficult or even impossible to change a person's ability. These non-social restrictions are largely absent for opinions.
People tend to maintain consistency and consistency between actions and thoughts. When this is not the case, people experience a state of cognitive dissonance.
The cessation of the comparison with others is accompanied by hostility or derogation to the extent that the continuous comparison with these persons implies unpleasant consequences.
Any factor that increases the importance of a particular group as a comparison group for any particular opinion or skill, will increase the pressure towards uniformity with respect to that ability or opinion within that group.
The believer must have social support from other believers.